Amazon is Rebranding Twitch Prime to Prime Gaming

Aug. 11, 2020

Called Twitch Prime, this premium service allows users to subscribe to one streamer each month (could be the same one every time) and avail benefits such as an ad-free viewing experience, in-game content, and other discounts. Today, an industry insider called Rod ‘Slasher’ Breslausharedconfidential information on Twitter, suggestinga Twitch Prime rebrand is on the way.

Amazon is looking to align Twitch Prime with its other Prime-branded products. Thus, it seems like Twitch Prime will be referred to as‘Prime Gaming’going forward. The official announcement is said to be scheduled for Monday (i.e today) at 11:00 AM PST (11:30 PM IST) – just hours from now.

As for what’s new, Amazon plans to offer Prime members access to ‘rotating packages of full PC games’ that they canown and keep forever at no additional cost. The company is going to offer different games from indie, as well as bigtime studios, from time to time.