After struggling to capture a decent market share in the Indian smartphone industry for the longest time, Apple sawphenomenal business growth in India last year. To further solidify its position in the country, CEO Tim Cook talked aboutthe company’s plans to open retail stores in Indiathis year. However, it seems like the ongoing Coronvirus-led pandemic is being a significant hurdle to Apple’s plans of opening its first physical retail store in India.
The Cupertino giant, earlier this year, confirmed that it doubled its business in India.“If you take India for example, we doubled our business last quarter compared to a year ago,”Tim Cook said at the time.“We are also going in there with retail stores in the future and so we look to that to be another great initiative,”he further added.
However, as per a recentreport(firstreportedbyThe Indian Express), Apple has now confirmed that itsplans to open the first physical Apple Store in India have been disrupted by the ongoing pandemic. As a result, the company has postponed the inauguration of the Mumbai retail store for the time being.
Although Apple is expected to get into the Indian retail sector eventually, the company did not mention a specific timeline. Moreover, given the fact that Apple hasconfirmed to produce its flagship iPhone 12 devices in Indiaand isalready manufacturing older iPhone modelsin the country, we can expect it to open the first Apple Store in India as soon as India recovers from the pandemic, which is an ongoing process.
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