Apple finally got serious about India as a possible growth market earlier last year. The Cupertino giantlaunchedits official online store, complete with customization options and sale offers, in India last year. Now, with Apple announcing its quarterly results on Wednesday (later tonight), reports reveal that the companyhad its best quarter in terms of iPhone sales in India.
“Apple continues its stellar run in the India smartphone market, gaining strength on the back of increased local manufacturing and strong marketing initiatives during the festive season,”said Prabhu Ram, Head – Industry Intelligence Group (IIG), CMRin a statement to IANS. The company’s iPad sales also grew 42% YoY this quarter and a whopping 135% as compared to the previous year.
In addition, Apple is planning toramp up iPhone and iPad production in Indiaand Vietnam. A recentNikkei Asia reportsuggests that the company will start making its latest iPhone 12 series, its first 5G smartphone series, in India later this quarter. So, we can expect the company to further cater to our needs and steadily grow its market share in the country.