How to Stop Personalized Ads on Google and YouTube

Mar. 6, 2021



Google collects an ungodly amount of data from people around the world, andnot always with user consent. The company not only uses that data totune its search algorithm, but also to serve targeted ads on Google, YouTube and other websites. However, it’s really easy to opt out of targeted ads by Google across the web. Today, we will show you how you can stop, block, disable and opt out of targeted and personalized ads across Google, YouTube and other websites.

Stop Personalized Ads on Google and YouTube

Stop Personalized Ads on Google and YouTube

In this article, we will show you how to stop (disable) personalized ads across all of Google’s services, including, but not limited to,Google Searchand YouTube. You will also learn how to block particular categories of ads that you may not feel comfortable with for one reason or another. So without further ado, let’s check out how you can stop, block, disable and opt out of targeted ads on YouTube, Search and other Google services.

If you don’t want to stop targeted and personalized ads in their entirety but want more granular control over which information Google can use to tailor its ads for you, the company also offers that option. For that,don’t turn off the ‘Ad Personalization’ togglein the first step. Instead, follow the steps detailed below:

This should ensure that you don’t see ads from that category while using Google sites and services.

Google is also trialing a new feature that will enable users tostop alcohol and gambling ads on YouTube. So check out our tutorial on that if you want to mute vice ads everywhere. However, the service is currently in beta and is only available to a handful of users right now.

It will take a minute or two for the service to notify all third-parties about your new ad settings. However, do note that this will only apply to companies that voluntarily participate in this self-regulatory program. Which means, it will leave the most problematic third-party ad servers out of the loop.

Using the guide above, you can prevent Google from serving you with any more personalized ads on its own websites, as well on third-party sites using Google Ad Services. You should also check outGoogle’s advertising policiesto learn more about what the company does with its data. If that doesn’t satisfy you, you can simplyremove Google from your lifefor good. Meanwhile, if you really hate ads, you should also check out our detailed guide on how toremove all ads from Windows 10.

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