There will be a total of four independent events. The maximum number of attendees is capped to 1,000 per day. Below are the four events:
IFA has collaborated with public health authorities in Germany to decide the concept of this year’s event. This step is to ensure social distancing, crowd control, and public hygiene. The organizers say there will also be “virtual opportunities” to be part of IFA Berlin.
Announcing the new concept, Jens Heithecker, the Executive Director of IFA Berlin, said:“After all the event cancellations during the past months, our industry urgently needs a platform where it can showcase its innovation, so that it can recover and rebound. The recovery of our industry starts here at IFA Berlin.”
According to Heithecker, virtual events were missing the“immediacy, hands-on experience and human connections that make events like IFA Berlin so incredibly useful”.
Subin writes about consumer tech, software, and security. He secretly misses the headphone jack while pretending he’s better off with the wireless freedom.