iPhone 11 Best-Selling Smartphone in the US for Four Successive Months: Report

Nov. 17, 2020

TheiPhone 11was the best-selling smartphone in the US in the last quarter, according to data from Counterpoint Research. The device has retained its pole position for the fourth consecutive month, thanks largely to its relatively affordable $699 (roughly Rs. 50,000) price-point in its home country. The report comes almost exactly a week after a Canalys report suggested that it was thebest-selling smartphone globallyduring the same period.

Analyzing the latest data, Counterpoint’s senior analyst, Hanish Bhatia, said:“The iPhone 11 remained the number one seller in the US market. It has remained the top seller for four consecutive quarters due to its $699 price point hitting the sweet spot for many consumers. The iPhone 11 has also been on an almost continuous promotion, often sold for $0 or $5 with eligible trade-ins within postpaid channels.”

Samsungremained the best-selling Android manufacturer, registering double-digit year-on-year (YoY) growth as its Galaxy Note 20 and Galaxy S20-series smartphones performed well against the competition. The company’s mid-range A-series devices also did well during the past quarter, said the report.

Looking into the future,LGis expected to gain market share in the current quarter, thanks largely to its affordable 5G offerings, including theVelvetand K92 5G. That’s according to research analyst, Maurice Klaehne, who added:“The holiday quarter is crucial for many OEMs looking to grow 5G sales and we have already seen some more devices being launched in preparation.”It will be interesting to see if LG will be able to make a scintillating return to the market on the back of its LG Velvet and Wing devices.

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